Connecting your social media profiles to your website is a fantastic way to boost your online presence. If you’re wondering how to add social media links in Wix, this guide will walk you through the entire process. We will cover everything from adding simple icons to integrating a full media feed.

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This will help you link your social media accounts and grow your brand’s community.

Why Add Social Media Links to Your Wix Site?

Adding social media links to your Wix website is a vital step in building a comprehensive online identity. These links act as bridges, guiding your website visitors to your active social media profiles. This connection encourages engagement and helps build a loyal community around your brand or business.

A well-placed set of social links shows that your brand is active and accessible on multiple fronts. It provides social proof and makes it easy for your audience to follow you on their preferred social platforms. Ultimately, this can lead to increased brand loyalty and more traffic to your Wix site.

The Wix website builder makes this process simple. With its intuitive tools, you can add social links without needing any coding knowledge. This allows you to focus on creating great content for your site and social media profiles.

Step 1: Access the Wix Editor

To begin adding social media, you first need to get into your website’s control panel. Log in to your Wix account and navigate to your main dashboard. From there, you will see a list of your sites; select the one you want to edit.

Click the button to open the Wix Editor for that specific site. For those using the newer platform, you might be opening Wix Studio. This is the creative space where all the design and content changes to your Wix website happen.

Next, you need to decide on the best location for your social media links. Common placements are in the header, which appears on every page, or the footer. Placing them in these areas makes them consistently visible to website visitors no matter where they are on your site.

You might also consider adding them to a sidebar or a dedicated contact page. Some website owners create a separate page titled “Follow Us” or “Connect” to house all their social links and feeds. You could even use a dropdown menu in your main navigation for a clean, organized look.

Adding Links to the Header or Footer

To add social media icons to your header or footer, first click on that specific section within the Wix editor. Look for a plus (+) icon or an “Add Elements” button on the left-hand menu. From the menu that appears, click social to see your options.

Creating a Dedicated Social Media Page

If you prefer a dedicated page, go to the “Pages & Menu” icon on the left-hand side. Select “Add Page” to create a new page on your Wix site. Give it a clear name, and then you can proceed to add your social bar or other social apps to this page.

Step 3: Select Your Social Icons

Wix provides a wide selection of media icons for various social media platforms. In the “Add Elements” menu, after you click add, choose social to find the social bar element. This element contains a default set of social media icons for popular networks like Facebook, Instagram, Twitter, and LinkedIn.

Select the social bar and drag it onto your page where you want it to appear. Don’t worry if the default icons aren’t exactly what you need. You can easily add or remove icons for the specific social platforms you use for your brand.

Step 4: Customize Your Social Icons

Once you have added the social bar, it’s time to customize social media icons to match your site’s branding. Click on the social bar element to open its settings panel. Here, you can change the look and feel of the media icons.

This level of customization helps maintain a consistent brand image across your digital properties. You want the icons to look like a natural part of your website, not something that was just dropped in. Taking a few moments to customize social elements makes a big difference.

Changing Icon Size and Style

Within the settings, you can adjust the size of the icons by using a slider or entering a specific pixel value. You can also browse different icon sets. Wix offers various styles, from classic logos to monochrome or circular designs, allowing you to find the perfect fit.

Adjusting Icon Colors

Color customization is another powerful feature. You can change the icon and background colors to align with your website’s palette. Choose from your site’s theme colors or pick a custom color to perfectly match your brand guidelines.

Step 5: Add Your Social Media URLs

With your icons looking great, the next step is to link social media profiles. Click on the social bar, and then on the “Set Social Links” button. This will open a list of the icons you’ve chosen.

For each icon, you will see a field where you can paste the URL to your corresponding social media profile. Be precise here; copy and paste the full web address directly from your profile page. A small error can result in a broken link, which can frustrate visitors.

After adding all your social links, take a moment to double-check each one. This simple check can prevent user frustration and make sure your efforts to connect with your audience are successful. This is how you link social media effectively.

Step 6: Set Link Behavior

You can also control what happens when a visitor clicks on one of your social icons. In the link settings for each icon, you will find an option to choose whether the link opens in the current window or a new window. It’s generally best to have external links open in a new tab.

This keeps your Wix site open in the visitor’s browser, making it easy for them to return after checking out your social media. It improves the user experience and can help reduce your site’s bounce rate. This small setting has a significant impact on how users interact with your site.

Step 7: Add Hover Effects (Optional)

To add a bit of interactivity, consider applying a hover effect to your social media icons. A hover effect is a subtle animation that triggers when a user’s mouse cursor passes over the icon. The Wix editor offers several effects, like zoom, fade, or color changes.

These effects can draw attention to the icons and make your site feel more dynamic and responsive. Select your social bar, navigate to the “Layout” or “Design” tab in its settings, and explore the available hover options. Pick one that complements your site’s overall style without being distracting.

Before you make your changes live, it is essential to preview your work. Click the “Preview” button in the top-right corner of the Wix editor. This will show you exactly what your site will look like to your website visitors.

In preview mode, thoroughly test every social link. Click each icon to confirm that it directs to the correct social media profile and opens in a new tab as intended. It’s also wise to check the mobile view to ensure the icons look good and are easy to tap on smaller screens.

Step 9: Publish Your Changes

Once you are satisfied with the appearance and functionality of your new social media icons, it’s time to publish. Click the “Publish” button at the top of the editor. This action saves all your changes and makes them live on your Wix website.

Your visitors can now easily find and follow you on your various social media platforms. Remember that you can return to the editor at any time to update your links or change their design. As your social media presence evolves, so can your website.

Integrating a Social Media Feed with the Wix App Market

Beyond simple icons, you can also add a social media feed directly to your site. A live social feed displays your latest posts from platforms like Instagram or Facebook, keeping your site content fresh and engaging. This requires using a Wix app from the Wix App Market.

To add social media feed functionality, go to the “Add Apps” section in the left-hand menu of the editor. Search the Wix app market for “social media feed” or a specific platform like “Instagram feed”. You will find several social apps designed to integrate social content seamlessly.

Once you find a Wix app you like, click “Add to Site”. Follow the app’s setup instructions, which usually involve connecting your social media account and authorizing the app to access your posts. This process helps you add dynamic content without any manual updates.

After connecting your account, you can customize the appearance of the media feed. Adjust the layout, colors, and number of posts displayed to match your site’s design. This feature is excellent for showcasing your latest work, news, or community interactions directly on your Wix site.

FeatureSocial Bar (Links)Social Media Feed (App)
PurposeDirects users to your social media profiles.Displays your live social media content on your site.
ContentStatic icons that link to external pages.Dynamic content that updates automatically.
Visitor EngagementEncourages users to follow you on social platforms.Keeps visitors on your site longer by providing fresh content.
Setup MethodAdd the “Social Bar” element from the editor.Install an app from the Wix App Market.
Best ForProviding simple, clean navigation to your social accounts.Showcasing active and visually-rich social profiles (e.g., Instagram).

Advanced Method: Using Embed Code

For some social platforms or specific widgets that don’t have a dedicated Wix app, you can use an embed code. Many social media platforms provide a snippet of HTML code that you can place on your website to display content. This could be a “follow” button, a single post, or a video.

To use this method, first, get the embed code from the social media platform itself. Then, in the Wix editor, click the “Add Elements” button, go to “Embed Code,” and select “Embed HTML.” This will place a container on your page where you can paste the code.

This gives you flexibility to integrate social content that might not be available through the standard app market. However, be aware that Wix does not provide technical support for external code snippets. Always get your embed code from a trusted source to avoid security risks.

Now that you know the methods for adding social media, here are a few tips to maximize their effectiveness. A strategic approach can make a significant difference in how your audience interacts with your brand online.

  • Keep your icons current. If you create a profile on a new platform or abandon an old one, update the icons on your Wix site accordingly.
  • Place your icons in an intuitive location. The header and footer are standard spots that visitors naturally check.
  • Don’t clutter your site with too many icons. Focus on the 2-4 social platforms where you are most active and engaged with your audience.
  • Add social share buttons to your blog posts or product pages. This encourages readers to share your content with their own networks.
  • Ensure your site’s privacy policy mentions the use of social media widgets, as they may collect data.
  • Use the Wix connect features to manage how your social apps interact with your site’s data and contacts.

Troubleshooting Common Issues

Even with a user-friendly website builder like Wix, you might occasionally run into issues. Here are some common problems related to adding social media and how to resolve them.

Icons or Feed Not Showing Up

If your social elements are not visible on the live site, the most common reason is that you forgot to publish the changes. Always hit the “Publish” button after making edits. If you did publish, try clearing your browser’s cache or checking the site in a different browser.

For a social media feed, also check the permissions within the Wix app settings. You may need to re-authenticate your social account if the connection has expired. A weak internet connection can also sometimes prevent these elements from loading properly.

Links Are Not Working Correctly

A broken link is often due to a simple typo in the URL. Go back to the social bar settings and carefully check each URL you entered. Make sure it includes the full address, starting with “https:/”.

Also, confirm the link behavior settings. If you want links to open in a new tab, verify that this option is selected for each icon. Test the links again in preview mode before publishing.

Icons Look Different on Mobile

Wix uses a separate editor for the mobile version of your site. If your icons appear too large, small, or out of place on mobile devices, switch to the mobile editor by clicking the phone icon at the top of the main editor. From there, you can resize and rearrange the social bar specifically for the mobile view without affecting the desktop layout.

This is crucial for providing a good user experience for the growing number of visitors who browse on their phones. If you encounter a persistent issue or a bug, you can contact Wix support or look for a report abuse link within the app’s settings if it’s a third-party application.

Conclusion

Adding social media links and feeds to your Wix site is a straightforward yet impactful way to grow your online community. By following these steps, you can successfully add a social bar, customize your media icons, and even integrate a live social feed. This creates a more connected and dynamic experience for your website visitors.

Remember to choose the right locations, keep your links up to date, and test everything before you publish. Whether you use the simple social bar or more advanced tools like a Wix app or an embed code, these integrations will help you build a stronger brand presence. You are now equipped to connect your Wix website with your social media profiles effectively.

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Nick Quirk

Nick Quirk is the COO & CTO of SEO Locale. With years of experience helping businesses grow online, he brings expert insights to every post. Learn more on his profile page.

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