*This post was updated on December 3rd, 2018. These days there’s a lot of talk about fake news and those who work in the field of Search Engine Optimization (SEO) are at the forefront of helping determine which content is relevant to search engine users. Phil Cannella and his company, […]
Amazon is not the nail in the coffin on small businesses it’s made out to be. Everyone knows that Amazon is excellent for selling products and their innovations continue to enhance the market, but ultimately costing small and large businesses to shut down. Toys “R” Us is the latest victim […]
Google has announced that it will soon automatically verify you for a website in Search Console if you are already a verified owner of the same property in Google Analytics. This means you don’t have to request manual verification within Google Search Console if you’ve already set up Analytics, and […]
I started my journey at the end of May with almost no knowledge of SEO, and when I say almost no knowledge, I mean I didn’t even know SEO stood for search engine optimization. But within just a short month of training sessions, hands-on learning, and a lot of watching […]
You don’t have to resort to spending all of your money on PPC campaigns and attempting risky black hat SEO techniques like keyword and link stuffing, cloaking, and using invisible text to drive up your standings in the search rankings. By using a technique that revolves around developing pillar pages […]
Everybody I speak to always asks questions about competition. Once in a while you get that old question, “well my competitor is targeting this keyword” or “my competitor is ranking for this phrase.” However, often times the keywords or phrases your competition is ranking for isn’t the best quality keyword. […]
Google Updates Google decides to remove the search engine optimization meta description tag limit of ~320 characters and goes back to what they had originally Google’s Chrome browser to drop secure label for all HTTPS sites Google Trends gets a makeover and new features. We use this tool for our […]
Everyone wants to save money, especially when it comes to digital marketing. Whether you’re a small business or an account manager, there’s never enough budget to go around. If you feel confined by a lack of spend, don’t feel alone. Here are three ways that will cut some of your […]
Finding the right digital marketing company to fit your needs can be difficult and frustrating at times. I can provide some tips to help ask your next or current SEO company to assure you are receiving the best product possible. When you start to browse for a new digital marketing […]
How SERP display options change SEO ranking: SEO has been a manic numbers game for the majority of its life. We covet the number 1 ranking position. Some even contend for the 0 spot where the Google Rich Snippet cards will post. As SERPs display changes, how will this game […]
